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Primitive Spring Closeout Sale

July 8th, 2011 No comments

Primitive Spring Closeout Sale

Get your hands on Primitive’s Spring ’11 collection with their 40% off Closeout Sale going on now till the 15th. Here’s your chance to stock-up on tees, caps, tank tops, accessories and other Primitive products. Click here to start your Spring closeout shopping now.

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Primitive “Cali P” Snapback

May 12th, 2011 No comments

Primitive "Cali P" Snapback

Having had a hand in the colorway process in the making of Paul Rodriguez’s 2.5 “Cali” Nike SBs Primitive thought it would only right to make an exclusive snapback in commemoration. Coming in a white base, brown brim, green underbrim, and featuring the classic “P” logo in red the hat matches the shoes perfectly. With only 100 pieces made head over to the Primitive shop to get your hands on this snapback.
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Primitive 2011 Fall New Era Caps

May 10th, 2011 1 comment

Primitive 2011 Fall New Era Caps

The California brand Primitive recently showcased their 2011 Fall New Era Cap Collection. The brand continues on with their basic approach when it comes to headwear by ensuring the designs are simple and the colorways are solid. Look to see a lot of the same designs including the “P” logo and “CA” logo as well. The collection will be hitting the stores in the next few weeks so stay posted for more information.
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Primitive Spring 2011 Collection

April 3rd, 2011 No comments

Primitive Spring 2011 Collection

Fresh out of the Valley is Primitive’s Spring 2011 collection. The new drop is comprised of graphic tees, tanktops and headwear. Expect plenty of different choices in both shirt and tanktop form in a variety of colorways. Also look for logo tees in different color schemes as well as classic New Eras and snapback caps. Now available at Primitive.

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Black Scale x Primitive Tees & Snapback Updated Look

February 15th, 2011 1 comment

Black Scale x Primitive Tees & Snapback Updated Look

Earlier this week we previewed the Black Scale x Primitive collection, which includes the tees and snapback seen here in more detail. The shirts feature a three triangle design with co-branded emblems including the Primitive “P” and Black Scale Rebel Flag. A similar design is pictured on the front of the black snapback cap along with CA/BS placed on the sides of both pieces. Stay tuned for further updates.

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Black Scale x Primitive Teaser

February 13th, 2011 No comments

Black Scale x Primitive Teaser

With a collaboration with The Hundreds on the horizon, Primitive looks to another California based brand to their list of projects. New images have surfaced revealing the Black Scale x Primitive cap and shirt. No information has been released at this time, but the picture does showcase what looks to be a snapback cap as well as a t-shirt modeled by no one other than P-Rod. Stay tuned for further updates.

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Agenda Anaheim 2011: Primitive

January 8th, 2011 No comments

Agenda Anaheim 2011: Primitive

Valley based retailer Primitive had an impressive showing at this years Agenda. Primitive has lined up new styles and colors of their New Era fitted caps to drop this coming Spring season as well as the introduction of cut and sew pieces including varsity jackets, crewnecks and other fleece products to be sold in Fall ’11. Check out what’s in-store from the shop after the jump.

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The Hundreds x Primitive Stretch Denim

November 18th, 2010 No comments

The Hundreds X Primitive Stretch Denim Vol.1

The Hundreds and Primitive link up to bring you this piece of stretch denim made tailored to the skating community as it is skate-friendly. The denim coming in two colorways: Light Blue & Dark Indigo marks the first time The Hundreds offers stretch denim and has made a pair of jeans that feature a sandbelt wash. This pair of denim is limited to THSF, THLA, THNY, and Primitive stores and will be up for sale starting Saturday November 20th. With the release The Hundreds and Primitive crew will be getting together at the Primitive store starting at 3pm and if you head over you’ll be able to meet Paul Rodriguez, Justene Jaro, Tory Pudwill, and Carlos Zarazua; so head over and check it out!
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Primitive x The Hundreds Teaser

November 5th, 2010 No comments

The Hundreds have announced their future collaboration with Primitive through the teaser video above. The video showcases what The Hundreds and Primitive fans can expect to release once the collaboration is made available. The video also features Primitive founder, Paul “P-Rod” Rodriguez sporting some of the future pieces. Stay tuned for more details to come.

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Primitive Fall/Holiday ’10 Lookbook

October 23rd, 2010 No comments

Primitive Fall/Holiday '10 Lookbook

Here’s a look at the Fall/Holiday collection from Primitive. The lookbook features Paul Rodriguez Jr along with the sons of legendary West Coast rapper Ice Cube, Doughboy and OMG. The collection consists of t-shirts, sweaters, fitted caps, beanies, and belts. The entire line is now available in store and online.
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